In the world of luxury fashion, I had the opportunity to work on a packaging design project for a women’s luxury fashion concept store that combines elegance with empowerment.
My task was to create a clean luxury presentation for gift cards tailored to a diverse clientele. I came up with a design that is simple and refined, enhancing the unwrapping experience with a luxurious box featuring a magnetic cover.
The clean white design serves as a backdrop, letting the shops symbol, ‘The Miamaya girl,’ stand out. The tagline ‘girls can do anything’ not only adds to the look but also sends a powerful message, encouraging women to give the gift of empowerment to their friends, sisters, and mothers. The finishing touch is a purposeful bag that holds the elegantly boxed gift, creating a meaningful and memorable experience for the lucky recipients.
