My background is in design, with a focus on creating eye-catching digital experiences, from e-commerce websites to apps and visuals for digital marketing campaigns. Over the years, I’ve been lucky to work on projects for various clients and employers, from tech startups to premium fashion brands. My work has taken me to different parts of the world, allowing me to collaborate with teams across Europe, the Middle East, North Africa, and the U.S., which has shaped how I approach creativity from a global perspective. What excites me most about design is the balance between functionality and beauty making things work smoothly while still looking stunning. I’m especially drawn to clean, minimalist aesthetics, and I love working with brands that value simplicity and elegance. Recently, I’ve been most inspired by startups launching sustainable products. I enjoy building a brand’s identity from A to Z. I am constantly exploring new tools to keep my work fresh.